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Tag: Kristan Rivers

AdInMo and ZBD's Game-Changing Partnership Introduces Bitcoin Rewards and Enhanced In-Game Advertising

AdInMo and ZBD's Game-Changing Partnership Introduces Bitcoin Rewards and Enhanced In-Game Advertising

In a groundbreaking development for the mobile gaming industry, AdInMo, a leading platform for in-game advertising monetization, has joined forces with ZBD, a fintech leader known for providing instant Bitcoin incentives. This strategic alliance introduces a revolutionary shift in mobile game monetization by offering players incentives to engage with in-game advertisements. The article explores this innovative partnership, highlighting how AdInMo's InGamePlay brand adverts seamlessly blend into mobile games, allowing developers to generate revenue without compromising the gaming experience. ZBD's Bitcoin Lightning technology enables developers to reward users with tangible Bitcoin awards based on in-game ad-generated income, a game-changing approach that enhances player engagement and retention. The article delves into the impact of this collaboration, featuring insights from Kristan Rivers, AdInMo's co-founder and CEO, and detailing how the integration has already delivered remarkable results for Square Enix and Fumb Games. AdInMo, a leading platform for in-game advertising monetization in mobile games, has announced a strategic partnership with ZBD, a prominent fintech company known for offering instant Bitcoin incentives to gamers and developers. This collaboration aims to revolutionize mobile game monetization by providing gamers with incentives to engage with in-game displays and video advertisements.AdInMo's InGamePlay brand adverts seamlessly integrate into mobile games, allowing developers to earn revenue without compromising the players' experience. These ads are designed to blend in with the game environment, enhancing the overall gameplay. ZBD's innovative Bitcoin Lightning technology enables developers and publishers to reward their user base with tangible Bitcoin awards based on the income generated from in-game advertisements. This combination of in-game branding and player rewards is a groundbreaking approach that enhances player engagement and retention.Kristan Rivers, Co-Founder and CEO of AdInMo, emphasized the importance of innovating while enhancing player experiences. He mentioned that rewarded ad formats have been successful in hybrid monetization, benefitting both players and developers. The collaboration with ZBD introduces AdInMo's Rewarding InGamePlay format to the market, offering players rewards for engaging with the gameplay itself, not just during breaks, resulting in a win-win-win scenario for all stakeholders.The partnership between ZBD and Square Enix led to an impressive 82% increase in ARPDAU (Average Revenue Per Daily Active User) for Square Enix's Ludo Zenith. Additionally, Fumb Games' Bitcoin Miner witnessed a more than tenfold increase in day 30 user retention after integrating ZBD rewards. ZBD can now extend its focus to rewarding player attention throughout the gameplay, broadening its approach to mobile game monetization and retention through the collaboration with AdInMo.AdInMo's beta developer community program already has access to the new format, which seamlessly integrates with the company's existing software development kit (SDK). Developers can easily enable Bitcoin rewards for players, and revenue-sharing arrangements can be established between developers and their user base, without impacting the gameplay.Ben Cousens, Chief Strategy Officer at ZBD, expressed excitement about the partnership and emphasized the goal of improving performance within the gaming industry. He praised the unobtrusive nature of AdInMo's ads, highlighting that they do not disrupt players' enjoyment of the game.AdInMo's mobile in-game advertising platform offers immersive and personalized advertisements, expanding advertisers' reach to new demographics while providing developers with enhanced monetization opportunities. Their data-driven approach ensures non-intrusive ads that seamlessly fit into gameplay, increasing player satisfaction and participation. AdInMo's advanced data analytics ensure that players only see relevant ads tailored to their interests.ZBD, as an innovative fintech company, stands out for its work with the Bitcoin Lightning Network, enabling instantaneous worldwide transactions for gaming, internet, and application experiences. They offer developers tools for incorporating payment functionalities into products, attracting investment from global venture capitalists and renowned gaming studios.In summary, the partnership between AdInMo and ZBD represents a significant step in the evolution of in-game advertising and mobile game monetization. By seamlessly integrating ads and Bitcoin rewards into the gaming experience, this collaboration aims to enhance player engagement, increase developer revenue, and provide advertisers with a valuable and unobtrusive way to reach their target audience. Gamers should take note of the groundbreaking collaboration between AdInMo and ZBD, which promises a game-changing shift in the mobile gaming landscape. This strategic partnership introduces Bitcoin incentives for players who engage with in-game advertisements, enhancing the gaming experience. AdInMo's seamless integration of InGamePlay brand adverts allows developers to earn revenue without compromising gameplay, while ZBD's innovative Bitcoin Lightning technology rewards users with tangible Bitcoin awards. Notably, this approach has already yielded impressive results, with Square Enix's Ludo Zenith experiencing an 82% increase in ARPDAU and Fumb Games' Bitcoin Miner achieving over a tenfold boost in day 30 user retention. Gamers can now access in-game incentives by interacting with immersive displays and video ads, creating a win-win scenario for developers, players, and advertisers. With AdInMo's unobtrusive, data-driven approach, the gaming audience becomes more valuable in terms of attention and engagement. This transformative partnership is set to revolutionize mobile game monetization and player engagement, ensuring gamers enjoy a more rewarding experience. Discover how AdInMo's partnership with ZBD brings Bitcoin rewards to mobile gaming, revolutionizing player incentives and in-game ads.

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